The fast-growing Hong Kong-based fashion label Izzue had Luke Worrall go all casual, Asian-slim and desaturated for their fall-winter 2008-2009 campaign, shot by famous Japanese fashion photographer Takay.

The whole series is in the gallery. Below is the behind-the-scenes video featuring Luke Worrall and Imogen Morris Clarke. And since Luke is now engaged to Kelly Osbourne, we also added the video of their November 2008 interview with Elle. But please don’t go and compare these two with Ash Stymest and Eliza Pressly. That would be cruel.

Izzue